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OKEYPETS,which is a professional dog collars and dog harness manufacturer in Guangzhou, China.​​​​​​​

Future Forecasts for The Pet Products Market

1. Sales data of pet products in recent years

Since 2021, the pet industry has been rising rapidly and has become one of the most prosperous and fascinating industries today. It is expected that by 2030, the scale of the industry will soar to US$277 billion, with a compound annual growth rate of 8%. Its attractiveness is unquestionable.

 

Year

Global Pet Care Market Size(USD Billion)

Global Pet Food Market Size(USD Billion)

Notes

2020

$150.67

$87.09

COVID-19 pet boom began; surge in pet ownership

2021

$159.10

$103.30

Increase in spending on premiumfood & health products

2022

$226.92

$124.58

Strong growth from e-commerce and emerging markets

2023

$246.66

$133.90

Focus on health, wellness, and specialized diets

From the above table, it can be seen that pet products and their accessories have been on an upward trend in recent years. If you want to develop the pet products industry, you can refer to the following forecast on the future development direction of pet products.

 

2.Future development direction of pet products

(1)Pet technology and smart products

To solve the troubles of modern pet owners (especially those in cities and busy working owners): lack of time, separation anxiety, health monitoring needs, and help owners better understand and respond to the needs of pets.

Development trend:

Automation and convenience: Smart feeder (precise timing and quantitative, remote control, multi-meal plan, food balance monitoring), smart water dispenser (circulation filtration, water volume reminder), smart cat litter box (automatic cleaning, toilet data recording, full warehouse reminder)

Health monitoring and early warning: Wearable devices such as smart collars/vests will go beyond simple positioning functions and integrate more sensors (such as accelerometers, thermometers, and even biosensors) to monitor pets' activity, sleep quality, heart rate, breathing rate, body temperature and other key health indicators in real time.

Interaction and entertainment: Smart toys (remote control through APP, automatic start and stop, laser projection, interactive puzzles) will be more abundant, helping pets consume energy, reduce anxiety, and even conduct cognitive training when their owners are away.

Environmental management and safety: Smart pet doors (identify specific pets and prevent intrusion), environmental monitors (monitor temperature, humidity, air quality), and smart fences (virtual or physical, combined with GPS/Bluetooth positioning) will improve the safety and comfort of pets at home.

 Future Forecasts for The Pet Products Market 1

(2)Environmental protection/sustainable development

As pet owners become more environmentally conscious, they are increasingly concerned about the source and environmental impact of pet products; products made of environmentally friendly materials are becoming more and more popular among consumers.

Development trends:

Natural/renewable materials: bamboo fiber, corn starch plastic (PLA), recycled plastic (rPET, rHDPE), organic cotton, hemp, cork, etc. are used for toys, food utensils, nests, and traction ropes.

Biodegradable materials: used for poop bags, cat litter (such as corn, wheat, sawdust, paper), and disposable products.

Upcycling/waste material utilization: pet products are made from recycled marine plastics, waste tires, coffee grounds, etc.

 Future Forecasts for The Pet Products Market 2

(3)Pet health and pet medical insurance

Pets have become family members, and owners are willing to invest more resources to ensure their health and longevity; the problem of pet aging has intensified; the concept of preventive medicine has become popular; medical technology has advanced; and attention to pet mental health has increased.

Development trends:

 · Preventive health products and services:

Popularization of home test kits: More convenient and accurate home test kits (such as urine tests, stool tests, and early disease screening) help owners detect abnormalities in a timely manner.

Genetic testing services: Understand the breed's susceptible diseases and genetic risks, and guide personalized care and prevention.

The rise of mental health products: There is a surge in demand for pheromone products (sprays, collars, diffusers) that relieve anxiety and stress, calming supplements (natural ingredients), toys and nests designed for stress relief, and even pet behavior consultation and training services.

 · Explosive growth and deepening of pet medical insurance:

Penetration rate improvement: From a high-end option to a "standard" pet-raising option, especially in areas with high medical costs.

Product diversification: Wider coverage (accidents, diseases, even dental, chronic disease management, behavioral therapy, preventive health care packages), providing different deductibles and reimbursement ratio options.

Customized policies: Provide more personalized solutions based on breed, age, and previous medical history.

Deep integration with medical services: Simplify the claims process (pay directly to the veterinarian), provide health management advice and discount networks.

 Future Forecasts for The Pet Products Market 3

(4)Pet supplements and oral care (probiotics, fish oil, vitamins, toothpaste, etc.)

Pet anthropomorphic care trends; scientific cognition of specific health issues is improved (such as the importance of intestinal health, joint health, skin and hair health, and oral health); pursuit of pets' optimal condition and longevity.

Development trends:

 · Scientific formula and functional segmentation:

Probiotics/prebiotics: Develop specific strain combinations for different needs (digestive conditioning, immune support, anxiety relief), in various forms (powder, chewable tablets, added to staple food).

Fish oil/Omega fatty acids: Emphasize purity, source sustainability (such as MSC certification), EPA/DHA ratio, used for skin and hair health, anti-inflammatory, cognitive support.

Joint health: Glucosamine, chondroitin, MSM, green-lipped mussel extract and other formulas are more optimized, with higher absorption rates, and anti-inflammatory ingredients (such as curcumin) are added.

Vitamins/minerals: Precise supplements for different ages, breeds, and health conditions (such as kidney disease formulas).

Functional supplements: Cognitive support (for elderly pets), sedation (natural herbs), liver/kidney support and other specific functional products are growing.

 · Oral care product upgrade and popularization:

Functional toothpaste: Contains effective antibacterial ingredients (such as pet-safe enzymes, chlorhexidine substitutes), abrasives are more gentle and effective, and have better palatability.

Convenient alternatives: Oral gels, sprays, tooth cleaning liquids added to drinking water, and tooth cleaning chews (emphasizing their real effectiveness, not just snacks) provide solutions for pets who don't want to brush their teeth.

Dosage form innovation and palatability: Liquids, soft chews, powders (can be sprinkled on food), freeze-dried snacks, etc. make feeding more convenient, and palatability research is the focus.

 

(5)Customization of pet products:

Pets vary greatly from person to person (breed, age, size, health status, activity level, taste preference); owners pursue uniqueness and exclusivity; precisely meet specific needs.

Development Trends:

Basic customization: Collars, food bowls, name tags with engraved names/phone numbers; Pet harnesses, leashes, bibs, etc. with customized colors and patterns.

Customized health products: Combining or customizing exclusive supplement formulas based on health monitoring data and veterinary advice.

From mass production to small batch flexible production: Advances in supply chain and manufacturing technology make small batch, multi-variety customized production more economically feasible.

 

3.Conclusion

 Whether it is the main demand for nutritious food, the fun of new toys, the care of health products or the purchase of protective smart products, the pet products industry continues to thrive in diversity and innovation. As pet owners deepen their commitment to their furry family members, pet stores are also exploring new development opportunities. Remember, as a pet store owner, you are not just selling products; you are improving the lives of pets and their families.

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OKEYPETS specializes in providing high-quality dog harnesses, collars, leashes, and other pet accessories. We are committed to quality and customization to ensure that your products not only look great, but also provide a sense of comfort and safety.

CONTACT US

Contact Person: OKEYPETS Bella
TEL/WHATSAPP: +86 183 1957 4312
ADD: No. 777, Helong First Road, Helong Street, Baiyun District, Guangzhou, Guangdong, China,. 510000

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